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Sign into your accountBeacon Technology Delivers the Information Your Buyers Want Immediately
August 17 2016
Real estate trends for 2016 are constantly boasting about technology designed to make businesses better. Typically, however, the ones that don't fall flat are those offering a smoother home buying experience for the customers and allowing agents to build more customer-centered services.
What is the current customer experience?
An online search, followed by an awkward walk-through or open house, fragmented by sign-in sheets, unanswered questions, doubts on who to trust or turn to, a wrinkled show sheet, and a frustrating ride home. The sale? A wildcard based on customer/agent information gathering.
What if that experience could result in more?
Buyers find an open house on their phone or mobile device. Walking in, the mobile device prompts them to register. On consent, their info is delivered to the agent's inbox. As buyers look around, property details and agent information are automatically delivered via smartphone. After visiting, agents can collect data on whether the information was viewed or deleted, allowing them to classify leads/data. Overall a seamless, elegant, modern experience. The best part? Everyone gets what they need.