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Sign into your accountTakeaways from the REAL Trends Gathering of Eagles 2017
May 08 2017
TRIBUS attended the 30th annual REAL Trends Gathering of Eagles conference in Denver last week, and it was an information packed gathering of some of the real estate industry's best and brightest. It was a chance for us to connect with current clients, meet new friends and learn. While it's impossible to convey all that was shared, here are the things I took away from the event.
Day One
The opening session featured Dave Liniger, Chairman, CEO, and Co-Founder of RE/MAX, LLC; Ron Peltier, Chairman and CEO of HomeServices of America; and Hoddy Hanna, Chairman of Hanna Holdings, all sharing their views on where the industry is heading.
Peltier observed they are moving away from agents who view real estate as a second or third career, or a retirement pastime, and seeking those who focus on making real estate sales a career. He described how a church evolved away from Sunday services to Wednesday night services, when more members can attend and avoid conflicts with children's activities and other family obligations. Your company must evolve in the ways customers want, and think ahead.
He also discussed the movement for brokerages to own their own companies that deliver mortgage financing, title insurance, casualty insurance and brokerage services. Those who don't risk losing control of the deal and its outcome. By focusing on the total transaction, you can ensure the customer has a happy outcome.