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Browse the siteNovember 07 2017
It's a topic covered exhaustively at every real estate conference, every coaching call, every new agent orientation: Technology is your friend, but it isn't your savior. New tools, apps and systems can help you win more deals by making you more productive and engaged—but they can't bridge the gap between a brand new lead and the closing table.
Put another way:
Real estate is a relationship business and industry technology should support those relationships, not replace them.