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Sign into your accountDetermining the ROI of Social Media Marketing
December 06 2017
Whether you're a social media maven looking to maximize your return, or you're preparing to dip your toes into the social media waters for the first time, it's important to understand what you're getting in return for your social media investment. You'll find that there is certainly no shortage of metrics to measure your social success, but determining an accurate ROI can be quite tricky unless you know exactly what your goals are and how best to track your success. The good news is that with some practice, you can discover what's working, what isn't, and how to invest most efficiently in your social media presence.