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Sign into your accountHow to Capture the Millennial Market Using Instagram
December 10 2018
With all of the talk about Millennials and their lack of desire — or financial means — to become homeowners, the stats are showing a different trend. In fact, Millennials have become the largest share of homebuyers.
According to the National Association of Realtors (NAR) research department, as of 2018, millennials are 36 percent of homebuyers, with 65 percent of those also being first-time home buyers.
The question now becomes: how do you reach this tech-savvy swath of homebuyers?