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Is Your Real Estate Site Mobile Responsive?

May 29 2013

diverse responsive sitesYou've published a great website, you're blogging, accounts on social sites are in place, and you're creating new content on a regular basis. You're posting with SEO in mind, and maybe even doing some PPC (Pay Per Click) marketing to get visitors to your WordPress site. If those visitors are sitting at their desktop with a really big monitor, they're experiencing the best of your web presence.

But what if they're visiting your site from a smart phone with a 3" or 4" screen width, or from a 7" or 10" tablet? What if they're visiting your site from a phone one day, and their tablet another day? What's their experience then--what are they seeing and how well can they navigate around to the content they want and need? The screen real estate on your desktop is worth far less per pixel than the screen real estate on a smart phone or tablet. It's a lot like the difference between a land parcel with a value that may be a few thousand dollars per acre, or it could be a few thousand dollars per front foot or square foot.

Your visitors are going places, and your site needs to go with them. Did you know that right now 5.1 billion of the 7.8 billion people on the planet own a cell phone? When surveyed, we find that smart phone users are accessing the Internet more every day, and from just about everywhere. They tell us they take their phones to bed, use them in the bath, and use them while watching TV. Many also use them while they're doing other things on their desktop computers!

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