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There's Blogging, and There's Blogging for Leads

September 19 2013

This post comes to us from the Diverse Solutions blog:

diverse blogtypescriptREALTORS® blog for various reasons. Typically, blogging in real estate consists of blogging for blogging's sake, or blogging for leads and commissions. Or, maybe you think you're blogging for leads, but you're just not getting any.

Why waste time and effort if you're not ending up with qualified leads that result in transactions and commissions? You can balance your other lead generation activities, like networking and traditional advertising, with your blogging. It can be a valuable resource for more deals every year.

We decided to consult with some real estate agents who make more than half their commission income from leads they generate on their blogs. Here are some tips they shared with us that you can use.

Blogging Tips From Real Estate Professionals

1. Blog for Your Site Visitors: Buyers and Sellers

You will be using SEO-friendly strategies, keywords and phrases, and stuff like that, but your blog posts should be written to meet the needs of your visitors. They need to be easy reading and informative.

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