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Using QR Codes to Market Each Property Listings

December 20 2010

homefinder QR signWhere else could QR codes be flaunted to attract the eye of homebuyers trolling neighborhoods, looking for their dream home?  For Sale signs!  Homebuyers cruising around on a Sunday afternoon pursuing attractive neighborhoods can scan a QR code from a For Sale sign from their car and view photos, property details, pricing, open house schedule and the listing agent’s contact information.  In an era of convenience and catering to the consumer, QR codes start to look for attractive in promoting real estate listings.

This week we were able to preview a marketing solution by Homefinder.com that provides a QR code component for real estate professionals. We spoke with Mark Tepper, VP of Business Development and Sales, specifically with regards to QR codes.

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