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Six Steps to Improve Your Real Estate Website for Mobile Visitors

August 06 2014

6steps homefinder79% of mobile users will visit another site for the information they need if they find a site difficult to use, according to a Google study. How are you engaging with potential customers via mobile? Use the six tips below to improve your business' mobile site, and attract, engage and retain on-the-go customers in your market.

Optimize your website

Make sure your visitors can easily access your website on a mobile device. According to the National Association of Realtors, 89% of homebuyers use mobile to conduct their search. A mobile optimized site will give potential clients the convenience of easily contacting you and viewing your listings on-the-go.

Get in touch with ease

Once potential clients land on your mobile site, make it easy for them to contact you. List your contact information at the top of the page and hyperlink your phone numbers and email address so you can be reached with one click.

Simplify lead forms

Keep your lead forms short and sweet. Lengthy forms that require a lot of typing can deter mobile users. Limit the number of entry fields short to the most pertinent information you need from the first point of contact.

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