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Sign into your account5 Things for Sellers to Consider When Listing Their Home
March 23 2016
It's every seller's dream to have their home listed under the perfect conditions in order to sell quickly and for top dollar. While putting on a great open house and making a good first impression are crucial to attracting buyers, there are other variables to consider when selling a home. According to Jonathan Smoke, chief economist for realtor.com®, "For sellers, it's about understanding the ins and outs of their local market so they can optimize the price of their home and close quickly."
Here are the top 5 things to consider when listing a home in 2016:
1. Price the home to sell - Let your seller clients know how important it is to base the listing price on the market. What works in California will not apply to Michigan markets. According to realtor.com®, sellers expects a real estate professional to "optimize the price of their home based on its unique features and surrounding neighborhood." Use local market reports to help your clients understand the market conditions and set expectations.
2. Expand the listings reach - You want your client to know that you're doing everything in your power to spread the word about their property. You also want to ensure that the listing is highly visible to potential buyers. ListHub offers free listing syndication to brokers looking to expand their listings reach, sending listings to over 80 national publisher websites along with dozens of regional sites. Other options include:
- Social media
- Print and online classifieds
- Flyer distribution
- Word of mouth