This post comes to us from BrokerageU:

Saving the perfect email signature will limit the amount that you have to spend typing when you bring an email to a close. For your leads and clients, it can make an easy way for them to locate your contact information and website. However, when used incorrectly, an email signature can be quite a disaster.

You want to be as concise as possible. Don't scare off your recipient at the very end of a wonderful email because you included a signature equally as long as the original email itself.

What should be included?

Add who you are, where you work, and how someone can contact you. Short, and to the point. Ideally, you can showcase all of that in about four lines or less. The key here is simplicity. Adding paragraphs of bulky info may help the reader get to know you the first time you communicate with them by email, but if you correspond frequently it is likely to get very redundant.

Here's one good example:

—–
John Smith, Realtor®
Premier Brokerage of California
(123) 456-7890 | [email protected]
Search for Homes: www.myhomesearch.com