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15 Networking Secrets of Successful Real Estate Agents

June 04 2014

This post comes to us from the Market Leader blog:

networking1 marketleaderOk, well, most of these shouldn't exactly be secrets. But given how important networking is in the real estate business, it's still amazing how many agents don't make the most out of their networking opportunities. Here are some of the best practices I've gathered over the years.

1. Be a card taker, not a card giver. You can have a fantastically successful network event or opportunity and not give out a single card.

2. Elicitation is the craft of gathering intelligence simply by getting people to talk, and by listening. It's a skill, and intelligence, counterintelligence and law enforcement officials train hard to get good at it. Become a master of the art.

3. Don't be talking on the phone during networking events and trade shows if you don't have to. When you're networking, network. Otherwise, the people who trust their voicemail or have staff taking care of routine inquiries will walk away with all the contacts you should be making.

4. Paid networking events are better deals than unpaid ones. People who pay to join a network are generally more serious. Unpaid networking groups are too frequently broke people trying to sell to other broke people. The only ones that will make money are the debt counselors.

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