WATCH: How to Build a High Converting Lead Process
How does one go from working on nuclear-powered submarines in the Navy to running a successful brokerage with a database of 50,000 leads? That's just part of the story that Cory Kammerdiener shared about his career in real estate. In a recent webinar, Cory related the strategies and tactics he uses to convert more leads.
"Nurture, nurture, nurture. That's why you have to have a strong CRM," says Cory. Watch the video below to learn which CRM Cory uses, how he uses it, and the results that he's seen.
Webinar Guests
Cory Kammerdiener, Founder and Owner, NewHomePrograms.com
Moderator: Marilyn Wilson, President, RE Technology
Video Timeline
0:00 - Moderator Marilyn Wilson introduces the topic and panelist.
1:35 - Cory Kammerdiener recounts how he went from serving as an electronic technician on nuclear-powered submarines in the Navy to selling real estate.
6:20 - Cory shares why he changed his business model from hundreds of agents to just seven (plus administrative staff).
8:53 - What Cory's staff looks like now, what role they play, and how they leverage BoomTown's ISA service to handle incoming leads.
9:59 - How Cory's business adapted to the changes the pandemic brought to real estate.
16:09 - How Cory's company uses BoomTown's Lead Concierge Service, and how it helps them.
20:20 - Using BoomTown to nurture leads both old and new.
23:51 - What activities Cory's team can pursue now that BoomTown has freed them from focusing on the top of the sales funnel.
33:00 - Attracting and nurturing seller leads.
38:18 - How Cory's team responds to market interruptions caused by things like natural disasters.
39:42 - The advantages of working remotely and using virtual technology.
45:24 - Short video on the importance of responding to leads quickly, and how BoomTown's Success Assurance concierge service can help.
49:45 - Cory's advice to people who are stuck or are thinking of using a service like BoomTown's to handle their leads.
Next Steps
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